Our Story
Never STOP FLOWING
Hello World,
Welcome to RIVR, where affordable fashion meets unmistakable elegance. Our fresh, free-spirited collections cater to all ages and sizes, boasting trend-led pieces that prioritize comfort and contemporary style.
What is in the name?
RIVR (ri-ver) takes its name from nature's more beautiful and prue form, River. Similar to our founder's journey with RIVR, like a strong River's current would surpass and make its own path breaking barriers in its way. It flows, naturally. Gently.
Missing 'E'
Our founder, Vanshika, experienced dyslexia as a child and found words that ended in er or re difficult. As a result, she decided to completely eliminate the letter E from her brainchild, RIVR.
Care
More than just shoes
Through our partnership with inspiring, strong, everyday women, the 'RIVR WOMEN' initiative donates all earnings from our partnership towards building her life.